Mind Meld

Home
Archive
About
Swarm Deserves a Redemption Arc
My quasi-romantic and hopeful future for Foursquare's check-in app.
 • 
Kushaan Shah
6
What Makes a Good Meme Last?
The Bernie Sanders mitten meme dominated the internet last week - but is it a meme that's meant to last in our consciousness forever?
 • 
Kushaan Shah
Can BeReal Deliver On Its Promise?
The hot new social media app has been touted as the anti-Instagram - but will the hype last for BeReal?
 • 
Kushaan Shah
Most Popular
View all
Unraveling the Mystery of Netflix's TU-DUM
 • Kushaan Shah
2
Why Our Morbid Curiosity Leads Us To True Crime
 • Kushaan Shah
2
Is Free Money Good Marketing?
 • Kushaan Shah
2
2022 Year in Review
 • Kushaan Shah
2
Why Is Everyone Obsessed with NFTs?
 • Kushaan Shah
3
New
Top
Community
2022 Year in Review
Favorite reads, reflections and media of 2022
 • 
Kushaan Shah
2
Why Our Morbid Curiosity Leads Us To True Crime
What do serial killer show binges, murder subreddits, and true crime podcast fan groups reveal about human impulses?
 • 
Kushaan Shah
2
Anatomy of the Mexican Pizza Comeback
The Mexican Pizza may have been Taco Bell's biggest bet gone wrong - what can we learn from the marketing of its return?
 • 
Kushaan Shah
Does Twitter Really Need More Long-Form?
Twitter's proposed Articles feature is another bet on long-form being part of the platform's future. Is this the right bet to make?
 • 
Kushaan Shah
1
Can The Early Internet Explain Crypto Adoption?
Crypto's moment in the Super Bowl ads speculating about how it was the next big thing - but is crypto as revolutionary as the early internet?
 • 
Kushaan Shah
1
Unraveling the Mystery of Netflix's TU-DUM
Netflix, HBO, and Microsoft all have taken advantage of it to win hearts and minds - but what exactly is the importance of sonic branding?
 • 
Kushaan Shah
2
2021 Year in Review
Favorite writing, reading, and newsletters of 2021
 • 
Kushaan Shah
1
Mind Meld
Mind Meld
New musings at the corner of marketing, technology and culture
Recommendations
View all 14
Kevan Lee
Kevan LeeKevan Lee
Scaling CRM
Scaling CRMDrew Price
bookbear express
bookbear expressAva
Just Enough to Get Me in Trouble
Just Enough to Get Me in TroubleLyle McKeany
S
Social Media DetoxNicole Tabak
© 2023 Kushaan Shah
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing